Discover ashbyhq.com design foundations
Learn how ashbyhq.com uses colors and fonts to enhance user experience and design coherence.
Last update: 07/10/2024
ICONS
TYPOGRAPHIES
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()
COLORS
CALL TO ACTION
The call to action color is specifically chosen to stand out on the page. It's used on elements that require user interaction or urgent attention, such as "submit" buttons, promotional banners, or important links.
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50
#ffffff
100
100
#f0eefb
200
200
#c9c5f2
300
300
#a39be8
400
400
#7d72df
500
500
#5648d5
600
600
#3a2bbf
700
700
#2e2296
800
800
#21196c
900
900
#140f43
950
950
#080619
HERO
The hero color is used to draw attention to the most important content on the page. It's the main color used on content above the fold.
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50
#ffffff
100
100
#ffffff
200
200
#ffffff
300
300
#ffffff
400
400
#ffffff
500
500
#fbfbfe
600
600
#d5d5f1
700
700
#afafe4
800
800
#8888d7
900
900
#6262cb
950
950
#3e3ebb
ACCENT
The accent color is used to highlight important elements on the page, such as headings, links, or buttons. It's a secondary color that complements the primary color scheme.
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50
#ffffff
100
100
#ffffff
200
200
#ffffff
300
300
#ffffff
400
400
#ffffff
500
500
#fbfbfe
600
600
#d5d5f1
700
700
#afafe4
800
800
#8888d7
900
900
#6262cb
950
950
#3e3ebb
BACKGROUND
The background color is the primary color used in the background of the page. It's a neutral color that provides a backdrop for the content on the page.
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50
#ffffff
100
100
#ffffff
200
200
#ffffff
300
300
#ffffff
400
400
#ffffff
500
500
#fbfbfe
600
600
#d5d5f1
700
700
#afafe4
800
800
#8888d7
900
900
#6262cb
950
950
#3e3ebb
SURFACE
The surface color is used to create depth and dimension on the page. It's a light color that's used on elements like cards, modals, and other surfaces that need to stand out from the background.
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50
#ffffff
100
100
#ffffff
200
200
#ffffff
300
300
#ffffff
400
400
#ffffff
500
500
#fce8f8
600
600
#f6bbea
700
700
#f08edd
800
800
#ea61cf
900
900
#e534c1
950
950
#cb1aa8
