Discover gov.uk design foundations

Learn how gov.uk uses colors and fonts to enhance user experience and design coherence.

ICONS


Favicon 180x180
Favicon

TYPOGRAPHIES


Aa

gds transport, arial, sans-serif - 400 - normal

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()

Aa

gds transport, arial, sans-serif - 700 - normal

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()

Aa

arial - 400 - normal

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()

COLORS


CALL TO ACTION

The call to action color is specifically chosen to stand out on the page. It's used on elements that require user interaction or urgent attention, such as "submit" buttons, promotional banners, or important links.

50

50

#70ffbc

100

100

#3dffa5

200

200

#0aff8d

300

300

#00d672

400

400

#00a357

500

500

#00703c

600

600

#003d21

700

700

#000a05

800

800

#000000

900

900

#000000

950

950

#000000

HERO

The hero color is used to draw attention to the most important content on the page. It's the main color used on content above the fold.

50

50

#dcecf9

100

100

#b0d3f3

200

200

#83bbec

300

300

#57a3e5

400

400

#2b8bde

500

500

#1d70b9

600

600

#16568d

700

700

#0f3b61

800

800

#082035

900

900

#010509

950

950

#000000

ACCENT

The accent color is used to highlight important elements on the page, such as headings, links, or buttons. It's a secondary color that complements the primary color scheme.

50

50

#dcecf9

100

100

#b0d3f3

200

200

#83bbec

300

300

#57a3e5

400

400

#2b8bde

500

500

#1d70b9

600

600

#16568d

700

700

#0f3b61

800

800

#082035

900

900

#010509

950

950

#000000

BACKGROUND

The background color is the primary color used in the background of the page. It's a neutral color that provides a backdrop for the content on the page.

50

50

#ffffff

100

100

#ffffff

200

200

#ffffff

300

300

#ffffff

400

400

#ffffff

500

500

#f3f2f1

600

600

#dcd9d6

700

700

#c4bfba

800

800

#ada69f

900

900

#958c83

950

950

#7c736a

SURFACE

The surface color is used to create depth and dimension on the page. It's a light color that's used on elements like cards, modals, and other surfaces that need to stand out from the background.

50

50

#ffffff

100

100

#ffffff

200

200

#ffffff

300

300

#ffffff

400

400

#ffffff

500

500

#f3f2f1

600

600

#dcd9d6

700

700

#c4bfba

800

800

#ada69f

900

900

#958c83

950

950

#7c736a