Discover rootsautomation.com design foundations
Learn how rootsautomation.com uses colors and fonts to enhance user experience and design coherence.
Last update: 07/10/2024
ICONS
TYPOGRAPHIES
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()
COLORS
CALL TO ACTION
The call to action color is specifically chosen to stand out on the page. It's used on elements that require user interaction or urgent attention, such as "submit" buttons, promotional banners, or important links.
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50
#ffffff
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100
#fdfbfe
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200
#e4cff7
300
300
#cca4ef
400
400
#b479e7
500
500
#9b4de0
600
600
#8325d4
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700
#681ea9
800
800
#4d167e
900
900
#330f52
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950
#180727
HERO
The hero color is used to draw attention to the most important content on the page. It's the main color used on content above the fold.
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50
#e2d1f0
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100
#caabe3
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200
#b185d6
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300
#995ec9
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400
#813db8
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500
#663091
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600
#4b246b
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700
#301745
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800
#150a1f
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900
#000000
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950
#000000
ACCENT
The accent color is used to highlight important elements on the page, such as headings, links, or buttons. It's a secondary color that complements the primary color scheme.
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50
#6734ea
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100
#4c16d4
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200
#3c11a6
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300
#2b0d78
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400
#1a084a
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500
#0a031c
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600
#000000
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700
#000000
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800
#000000
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900
#000000
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950
#000000
BACKGROUND
The background color is the primary color used in the background of the page. It's a neutral color that provides a backdrop for the content on the page.
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50
#ffffff
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100
#ffffff
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200
#ffffff
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300
#ffffff
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400
#ffffff
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500
#f5f6ff
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600
#c2c8ff
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700
#8f9aff
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800
#5c6cff
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900
#293eff
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950
#0018f5
SURFACE
The surface color is used to create depth and dimension on the page. It's a light color that's used on elements like cards, modals, and other surfaces that need to stand out from the background.
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50
#ffffff
100
100
#fdfbfe
200
200
#e4cff7
300
300
#cca4ef
400
400
#b479e7
500
500
#9b4de0
600
600
#8325d4
700
700
#681ea9
800
800
#4d167e
900
900
#330f52
950
950
#180727
