Discover aqua.org design foundations

Learn how aqua.org uses colors and fonts to enhance user experience and design coherence.

Last update: 06/29/2024

ICONS


Favicon 180x180
Favicon

TYPOGRAPHIES


Aa

Gotham Ssm B - 400 - normal

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()

Aa

Gotham Ssm B - 700 - normal

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()

Aa

Gotham A - 700 - normal

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()

Aa

Gotham Ssm A - 400 - italic

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()

Aa

Sentinel B - 400 - normal

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()

COLORS


CALL TO ACTION

The call to action color is specifically chosen to stand out on the page. It's used on elements that require user interaction or urgent attention, such as "submit" buttons, promotional banners, or important links.

50

50

#bde7ff

100

100

#8ad4ff

200

200

#57c1ff

300

300

#24afff

400

400

#0098f0

500

500

#0078bd

600

600

#00578a

700

700

#003757

800

800

#001724

900

900

#000000

950

950

#000000

HERO

The hero color is used to draw attention to the most important content on the page. It's the main color used on content above the fold.

50

50

#808080

100

100

#666666

200

200

#4d4d4d

300

300

#333333

400

400

#1a1a1a

500

500

#000000

600

600

#000000

700

700

#000000

800

800

#000000

900

900

#000000

950

950

#000000

ACCENT

The accent color is used to highlight important elements on the page, such as headings, links, or buttons. It's a secondary color that complements the primary color scheme.

50

50

#ffffff

100

100

#ffffff

200

200

#ffffff

300

300

#ffffff

400

400

#ffffff

500

500

#ffffff

600

600

#e6e6e6

700

700

#cccccc

800

800

#b3b3b3

900

900

#999999

950

950

#808080

BACKGROUND

The background color is the primary color used in the background of the page. It's a neutral color that provides a backdrop for the content on the page.

50

50

#ffffff

100

100

#ffffff

200

200

#ffffff

300

300

#ffffff

400

400

#ffffff

500

500

#f3f5f6

600

600

#d6dde0

700

700

#b9c5ca

800

800

#9cacb4

900

900

#7f949f

950

950

#657b86

SURFACE

The surface color is used to create depth and dimension on the page. It's a light color that's used on elements like cards, modals, and other surfaces that need to stand out from the background.

50

50

#bde7ff

100

100

#8ad4ff

200

200

#57c1ff

300

300

#24afff

400

400

#0098f0

500

500

#0078bd

600

600

#00578a

700

700

#003757

800

800

#001724

900

900

#000000

950

950

#000000