Discover robinhood.com design foundations

Learn how robinhood.com uses colors and fonts to enhance user experience and design coherence.

Last update: 06/29/2024

ICONS


Favicon 180x180
Favicon

TYPOGRAPHIES


Aa

capsule sans text, system-ui, -apple-system, blinkmacsystemfont, segoe ui, helvetica, arial, sans-serif - 400 - normal

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()

Aa

capsule sans text, system-ui, -apple-system, blinkmacsystemfont, segoe ui, helvetica, arial, sans-serif - 500 - normal

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()

Aa

capsule sans text, system-ui, -apple-system, blinkmacsystemfont, segoe ui, helvetica, arial, sans-serif - 700 - normal

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()

Aa

capsule sans text, sans-serif - 400 - normal

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()

Aa

capsule sans text, sans-serif - 500 - normal

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()

Aa

capsule sans text, sans-serif - 700 - normal

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()

Aa

capsule sans display, system-ui, -apple-system, blinkmacsystemfont, segoe ui, helvetica, arial, sans-serif - 400 - normal

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()

Aa

capsule sans display, system-ui, -apple-system, blinkmacsystemfont, segoe ui, helvetica, arial, sans-serif - 500 - normal

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 !@#$%^&*()

COLORS


CALL TO ACTION

The call to action color is specifically chosen to stand out on the page. It's used on elements that require user interaction or urgent attention, such as "submit" buttons, promotional banners, or important links.

50

50

#808080

100

100

#666666

200

200

#4d4d4d

300

300

#333333

400

400

#1a1a1a

500

500

#000000

600

600

#000000

700

700

#000000

800

800

#000000

900

900

#000000

950

950

#000000

HERO

The hero color is used to draw attention to the most important content on the page. It's the main color used on content above the fold.

50

50

#502cf2

100

100

#340edd

200

200

#290bad

300

300

#1d087d

400

400

#12054d

500

500

#07021d

600

600

#000000

700

700

#000000

800

800

#000000

900

900

#000000

950

950

#000000

ACCENT

The accent color is used to highlight important elements on the page, such as headings, links, or buttons. It's a secondary color that complements the primary color scheme.

50

50

#a48bea

100

100

#8260e2

200

200

#6134da

300

300

#4a22b9

400

400

#391a8e

500

500

#281263

600

600

#160a38

700

700

#05020d

800

800

#000000

900

900

#000000

950

950

#000000

BACKGROUND

The background color is the primary color used in the background of the page. It's a neutral color that provides a backdrop for the content on the page.

50

50

#502cf2

100

100

#340edd

200

200

#290bad

300

300

#1d087d

400

400

#12054d

500

500

#07021d

600

600

#000000

700

700

#000000

800

800

#000000

900

900

#000000

950

950

#000000

SURFACE

The surface color is used to create depth and dimension on the page. It's a light color that's used on elements like cards, modals, and other surfaces that need to stand out from the background.

50

50

#ffffff

100

100

#ffffff

200

200

#e1d6ff

300

300

#bca3ff

400

400

#9670ff

500

500

#713dff

600

600

#4b0aff

700

700

#3900d6

800

800

#2c00a3

900

900

#1e0070

950

950

#10003d